The crew needs to prepare each location before a shoot. This time in a local bar. YES, another location. Can you tell where this campaign is going?

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Another sneak peak of the one of the shooting locations.

This was a particularly cool and edgy place.

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Fashion spy on the road

ONLY has invited a well-known and established Dutch fashion blogger to live-blog from an extraordinary photo shoot.

Your eyes and ears will be Dutch fashion blogger Phuong Ngo, whose blog Travel in Style is one of Holland’s most popular. Her blog is visited by more than 30,000 eager fashionistas every month, and it is part of the high-end Dutch blogging community Creators of Desire.

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Pink is a great way to inject the perfect quirky colour into an otherwise neutral outfit.

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Everything is possible in spring time.

Mix flowers with stripes.

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The spring collection presents a summery palette with fresh shades as amethyst, rouge red, lapis toned down with pastel shades of silver peony, ice flow and tender yellow.

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PLAY around with the feminine details and cool 50’s college look in the new ONLY PLAY spring collection!

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